Category Archives: Vietnam Tourism

Manual for Tour Guides: Lecture 1

Posted on October 1, 2011 by Super Administrator

by Patrick Moran Tourism is a pure marketing exercise. What we are selling is Viet Nam. The starting point is the basic principles of marketing. Unless we obey them we will fail. They are well known to all our successful … Continue reading →

Posted in Education and Training, Mekong Tourism, Vietnam Tourism | Leave a comment

Manual for Tour Guides: Lecture 2

Posted on September 30, 2011 by Super Administrator

by Patrick Moran I have listened to four presentations for the coach trip between airport and hotel. Let’s talk about communication first. You can’t sell me anything if we can’t communicate! I cannot communicate in your language at all so … Continue reading →

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Vietnam’s Mekong Delta and Tourism

Posted on March 31, 2008 by Peter Semone

Patrick Moran is a friend who resides in Ho Chi Minh City.  He is a fascinating gentleman: a well travelled successful entrepreneur who has chosen Vietnam as his place of retirement.  During my tenure as Team Leader of the ADB funded Mekong Tourism Development … Continue reading →

Posted in Mekong Tourism, Vietnam Tourism | 2 Comments

Vietnam’s Tourism Competitiveness Ranking

Posted on March 18, 2008 by Peter Semone

By Peter Semone Last week the World Economic Forum released its Travel and Tourism Competitiveness Report (TTCR) entitled Balancing Economic Development and Environmental Sustainability.  This is the second year running that this study has been conducted with the intent of exploring the factors driving travel … Continue reading →

Posted in Under the Hood of Tourism: Mechanics and Theories, Vietnam Tourism | Tagged , , | 2 Comments